Verizon Offers Free AMC+ to Select Customers, Granting Early Access to "The Walking Dead" Final Season
Verizon is sweetening the deal for both new and existing customers with a limited-time offer that grants access to AMC+, the premium streaming bundle from AMC Networks, offering up to 12 months of free service. This partnership allows select Verizon subscribers to indulge in a wealth of content, most notably, early access to the premiere of the highly anticipated final season of the iconic zombie drama, "The Walking Dead."
This strategic move by Verizon aims to attract new customers and retain existing ones by offering a compelling entertainment perk that aligns with popular viewing trends. In an era dominated by streaming services, bundling access to platforms like AMC+ provides a significant value proposition, differentiating Verizon from its competitors and potentially swaying consumer choices.
The offer is structured to cater to various customer segments, with varying durations of free AMC+ access based on the type of Verizon plan and customer status. This targeted approach allows Verizon to maximize the impact of the promotion and incentivize specific customer behaviors, such as upgrading to a higher-tier plan or activating a new line with a 5G phone.
Here’s a breakdown of the eligibility criteria and the corresponding AMC+ access durations:
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New or existing Verizon customers activating a new line through purchase of a 5G phone on the brand’s Play More, Do More, or Get More Unlimited plans: These customers are eligible for the most generous offer – a full 12 months of complimentary AMC+. This incentivizes customers to upgrade to the latest 5G technology and opt for premium unlimited data plans, which are often associated with higher revenue for Verizon. The allure of a year’s worth of AMC+, coupled with the benefits of a new 5G device, presents a compelling package for tech-savvy and entertainment-hungry consumers.
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New customers who activate a new line on a Start Unlimited plan: New subscribers choosing the Start Unlimited plan will receive six months of free AMC+. This is a valuable perk for those seeking a more affordable unlimited data option, providing an added incentive to choose Verizon over other providers. While the duration is shorter than the 12-month offer, six months of free streaming provides ample opportunity to explore AMC+’s content library.
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Existing customers on a Verizon Unlimited plan who are upgrading their phones: Loyalty is rewarded with six months of complimentary AMC+ for existing customers who upgrade their phones while maintaining their Verizon Unlimited plan. This encourages customers to stay within the Verizon ecosystem and upgrade their devices through Verizon, ensuring continued revenue and customer retention.
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New FiOS Home Internet customers: New customers signing up for Verizon’s FiOS Home Internet service will receive access to up to 12 months of AMC+. The inclusion of FiOS customers expands the reach of the promotion beyond mobile subscribers, targeting households looking for high-speed internet and entertainment solutions. This underscores Verizon’s strategy of offering bundled services to enhance customer value and increase overall customer satisfaction.
Verizon has a history of forming partnerships with subscription streaming services. In the past, FiOS users on Unlimited plans have enjoyed similar complimentary access offers for platforms like Disney+ and Discovery+. These collaborations demonstrate Verizon’s commitment to enhancing the customer experience by providing access to premium content and staying competitive in the evolving entertainment landscape.
According to Erin McPherson, Verizon’s head of content partnerships, “Enhancing the way that fans enjoy their beloved content is at the center of what we do at Verizon. Adding up to 12 months of AMC+ on us to our robust set of content offerings is just one more way we’re able to give our customers unique experiences.” This statement highlights Verizon’s customer-centric approach and its dedication to providing value beyond traditional telecommunication services.
Josh Reader, president of distribution and development for AMC Networks, echoed this sentiment, stating, “Verizon has been a great and valued partner over the years, and we are pleased to now extend that partnership to our new premium streaming bundle, AMC+. Over the last year, we have seen tremendous interest in AMC+ from consumers and our distribution partners, and the launch of this new partnership with Verizon couldn’t be better timed.” This collaboration benefits both companies, allowing Verizon to offer a desirable perk and enabling AMC+ to expand its subscriber base through Verizon’s extensive customer network.
The timing of this promotion coincides perfectly with the highly anticipated premiere of "The Walking Dead’s" final season. The series, a cult favorite since its debut on AMC in 2010, is set to premiere on streaming platforms on August 15th, followed by its network debut on AMC a week later. By offering early access to the final season premiere through AMC+, Verizon is capitalizing on the show’s immense popularity and generating significant buzz around its new promotion. This provides a strong incentive for fans of "The Walking Dead" to take advantage of the offer and subscribe to a qualifying Verizon plan.
In conclusion, Verizon’s offer of free AMC+ access is a strategic move that benefits both the company and its customers. It provides a compelling incentive for new customers to choose Verizon, encourages existing customers to upgrade their plans and devices, and enhances the overall customer experience with access to premium streaming content. The partnership with AMC Networks further strengthens Verizon’s position in the competitive telecommunications market and reinforces its commitment to providing innovative and value-added services. The early access to the final season of "The Walking Dead" adds an extra layer of excitement and appeal to the offer, making it an attractive proposition for fans of the series and streaming enthusiasts alike. This promotion is a win-win situation, demonstrating the power of strategic partnerships in the ever-evolving landscape of telecommunications and entertainment.
