The Minnesota Vikings are poised to etch their name into NFL annals in 2025, securing the distinction of being the first team to participate in consecutive international games held in different nations. This unprecedented venture underscores the league’s escalating global ambitions and presents both logistical hurdles and promotional prospects for the franchise.
While initial reactions might conjure images of a team facing an arduous and disruptive schedule, the Vikings’ organization views this opportunity with optimism. Multiple sources close to the situation have confirmed that the team embraced the chance to showcase its brand and compete on the international stage. The Vikings are slated to clash with the Pittsburgh Steelers in Dublin, Ireland, on September 28, marking the NFL’s inaugural regular-season game in the country. The following week, on October 5, they will journey to London to face the Cleveland Browns. Both games are scheduled for early morning kickoffs in the Eastern Time Zone.
Vikings head coach Kevin O’Connell expressed his enthusiasm for the unique challenge and the potential benefits it offers. During a conference call with Irish media, O’Connell emphasized that the "two-game trip" provides an "unbelievable opportunity" for the team to bond and focus on football without the distractions of daily life. He also acknowledged the advantage of playing the Steelers in Dublin’s Croke Park, a venue with a significantly different atmosphere compared to Pittsburgh’s Acrisure Stadium. Furthermore, the Vikings will be the designated road team against the Browns, ensuring they don’t forfeit a home game in this arrangement.
O’Connell highlighted the competitive advantages of playing AFC North opponents outside their traditionally hostile home environments. He noted that the AFC North is consistently a challenging division, and the opportunity to face those teams in a neutral setting could prove beneficial. Beyond the competitive aspect, O’Connell also sees the trip as a chance to strengthen team chemistry and camaraderie.
Addressing concerns about the travel burden, O’Connell pointed out that the flight from Minneapolis to the United Kingdom is comparable to a cross-country trip within the United States. He also noted that it has become increasingly common for teams playing back-to-back games on the East or West Coasts to remain in the area for a week rather than endure multiple cross-country flights.
The decision to participate in these international games was a collaborative effort between the Vikings organization and the NFL. O’Connell emphasized that he viewed the opportunity as a positive one from both a football and a business perspective. The games provide a platform to enhance the team’s brand recognition and connect with fans in new markets.
The international stage also presents a prime opportunity to promote star players like All-Pro wide receiver Justin Jefferson. Jefferson’s rising profile extends beyond the football field, with ventures into the fashion world and collaborations with international soccer stars. O’Connell recognized Jefferson’s crossover appeal and believes the international games will further amplify his popularity. He boldly proclaimed Jefferson as "the best wide receiver on the planet" and expressed confidence that international fans will quickly embrace him and the Minnesota Vikings.
The Vikings have a successful track record in international games, boasting a 4-0 record in regular-season contests played abroad. Last season, they defeated the New York Jets in London, contributing to an unexpectedly strong 14-3 regular season. They also have a spotless 4-0 record in international preseason games. While the Jacksonville Jaguars have previously played consecutive games in London, the Vikings’ feat of playing in different countries sets a new precedent.
Adding to the narrative, both O’Connell and J.J. McCarthy, the Vikings’ newly drafted quarterback, have Irish roots, further enhancing the connection with the Dublin game. McCarthy will be taking over the starting role after spending his 2024 rookie season recovering from a knee injury.
Vikings owner and team president Mark Wilf echoed O’Connell’s enthusiasm, stating that the team "could not pass up" the opportunity to be the first to play consecutive international games in different countries. He expressed optimism that UK fans, known for their strong support of the Vikings, will create a home-field atmosphere in London. The Vikings are hoping to replicate their stateside success overseas.
The Vikings’ bold venture into international waters in 2025 signifies a significant step for the franchise and the NFL. It presents a unique opportunity to expand their global reach, promote their brand, and strengthen their team. While the logistical challenges are undeniable, the potential rewards appear to outweigh the risks.
