CNN Panel Dismantles Democratic TikTok Video, Questions Effectiveness of Social Media Outreach
A recent TikTok video featuring several Democratic congresswomen participating in a "choose your fighter" parody has ignited a firestorm of criticism, with a CNN panel dissecting the video’s purpose and effectiveness. The segment, led by CNN anchor Abby Phillip, questioned the necessity of the lighthearted content amidst pressing national issues, while a Republican commentator offered blunt advice to the Democratic party.
The contentious video, created by social media influencer Jessica Woo, showcased Democratic Representatives Alexandria Ocasio-Cortez, Jasmine Crockett, Lauren Underwood, Katherine Clark, Judy Chu, and Susie Lee. The congresswomen were depicted striking fighting poses, reminiscent of characters in a video game, accompanied by text highlighting their achievements and attributes. The video quickly went viral, triggering a wave of reactions ranging from amusement to disdain.
Abby Phillip initiated the critique by directly questioning Representative Marilyn Strickland, D-W.A., on the rationale behind the TikTok video. "Congresswoman, that TikTok trend, I don’t even know where to begin. I’m not sure why this is necessary. I mean, there is, like, serious stuff happening in this country, but that seems to be just inviting ridicule," Phillip stated, expressing her skepticism regarding the video’s relevance in addressing pressing national concerns.
Strickland defended the video, arguing that creative endeavors often face criticism. She emphasized the video’s extensive reach, leveraging the influencer’s massive following. "So, when you think about TikTok as a trend, we are trying to reach out to different people and different voters. And the woman who produced this is an influencer with seven million followers. So, this is lighthearted, it’s fun. And every time you do something creative, you’re going to get criticism, right? But I actually applaud them for trying to do something different. And here’s the reality, seven million followers. Whether you think it’s cringe or you like it, we’re on CNN on a Thursday night and we’re talking about it on national TV," Strickland asserted, highlighting the video’s ability to generate buzz and reach a broad audience.
However, Phillip remained unconvinced, pressing Strickland further on the video’s objective. "To what end? I don’t get it. Like, I don’t get it. I mean, maybe you will get seven million eyeballs, but, like, what is the point?" Phillip questioned, seeking a clearer understanding of the video’s intended outcome and its contribution to addressing substantive issues.
Republican commentator Scott Jennings then joined the conversation, offering unsolicited advice to Democratic leaders. "I am not accustomed to helping your party do anything, but let me give you some advice. This was the dumbest thing I’ve ever seen. And if you read the comments today, Lord have mercy. Look, scrambling for new social media and communication strategies is not a replacement for fixing what’s actually wrong. Your party has a 21% approval rating right now, congressional Democrats," Jennings stated bluntly, suggesting that the Democratic party should prioritize addressing policy issues over engaging in social media gimmicks.
Instead of directly responding to Jennings’ criticism, Strickland shifted the focus to President Donald Trump’s performance in office. "Well, let’s talk about fixing what’s wrong. Donald Trump is doing nothing for the American people," Strickland countered, redirecting the conversation towards a critique of the opposing party’s leadership.
Jennings retorted, emphasizing Trump’s significant lead in the polls. "He’s beating you by 30 points. So my advice, my strong advice to you, fix the policy and leave the gimmicks behind," Jennings concluded, reiterating his recommendation for the Democratic party to prioritize substantive policy changes over superficial social media tactics.
The exchange underscores the ongoing debate surrounding the role of social media in political communication. While proponents argue that platforms like TikTok can effectively reach younger audiences and disseminate information in an engaging manner, critics caution against prioritizing style over substance, arguing that such tactics can alienate voters and detract from addressing critical policy issues.
The CNN panel’s criticism of the Democratic TikTok video reflects a broader concern regarding the effectiveness of social media outreach in achieving meaningful political change. The segment highlights the importance of balancing creative communication strategies with a focus on addressing substantive policy issues and building trust with voters. The debate surrounding the video serves as a reminder that political communication must be grounded in authenticity and substance to resonate with the public and drive meaningful change. It also indicates the existing divide in the USA political arena.
