"Wicked" Wins Inaugural USA TODAY Movie Meter, Captivating Audiences and Critics Alike

The voice of the people has been heard, resonating through the hallowed halls of Hollywood and echoing across the digital landscape. In a landmark moment for audience-driven film appreciation, USA TODAY’s inaugural Movie Meter has crowned "Wicked" as the best film of the year, a testament to the enduring power of storytelling and the undeniable connection the movie forged with viewers.

This triumph is not merely a popularity contest victory; it is a validation of the film’s artistic merit, its cultural relevance, and its sheer ability to entertain and move audiences on a profound level. "Wicked," based on the beloved Broadway musical, has captured the hearts and minds of moviegoers worldwide, solidifying its place as a cinematic phenomenon.

The film’s journey to the top of the Movie Meter was fueled by a confluence of factors, not least of which was its impressive box office performance. "Wicked" soared to unprecedented heights, grossing over $728 million globally and etching its name in history as the highest-grossing film adaptation of a Broadway musical. This financial success is a clear indicator of the film’s wide appeal, its ability to draw audiences of all ages and backgrounds into its fantastical world.

But the film’s impact extends far beyond the realm of financial success. "Wicked" has also garnered critical acclaim, earning a staggering 10 Oscar nominations, a recognition of its excellence in various aspects of filmmaking, from acting and directing to costume design and visual effects. While it was in contention for the prestigious Best Picture award, the film ultimately secured two coveted Oscars: Best Costume Design and Best Production Design, accolades that underscore the meticulous craftsmanship and artistic vision that went into bringing the world of Oz to life on the silver screen.

The USA TODAY Movie Meter is a groundbreaking initiative that seeks to democratize the film appreciation process, giving the public a direct voice in determining the year’s best film. Unlike traditional awards that rely on the opinions of industry insiders, the Movie Meter is driven by the votes of everyday moviegoers, reflecting the true pulse of audience sentiment.

"Congratulations to the cast, crew, and Universal Pictures for ‘Wicked’ winning USA TODAY’s inaugural Movie Meter as ranked by the public," said USA TODAY Senior Vice President Monica Richardson. "This program delivers on our mission to provide our audiences with the content and experiences they crave. The continued success of Movie Meter will further cement USA TODAY as the nation’s source for entertainment news and more."

The announcement of "Wicked" as the Movie Meter winner was a momentous occasion, broadcast live on the TODAY Show by USA TODAY Host and Producer of Entertain This!, Ralphie Aversa. The unveiling marked the culmination of a nationwide voting process, where moviegoers cast their ballots for their favorite films nominated for the Academy Awards’ Best Picture.

"Wicked" tells the compelling and untold story of the witches of Oz, offering a fresh perspective on the classic tale. Based on the immensely popular Broadway musical, the film delves into the complexities of friendship, the importance of acceptance, and the courage to stand up for what is right, all set against a backdrop of enchanting visuals and a captivating soundtrack.

The film’s star-studded cast, featuring Ariana Grande and Cynthia Erivo, delivers powerful and emotionally resonant performances, breathing life into the iconic characters of Glinda and Elphaba. Their vocal talents are showcased throughout the film, lending a magical quality to the already enchanting storyline.

The USA TODAY Movie Meter was launched with the express purpose of capturing the opinions of the public, rather than industry insiders, in rating the year’s most beloved film. The initiative focused on movies nominated by the Academy of Motion Picture Arts and Sciences for the Academy Awards, specifically the Best Picture category. This allowed moviegoers to vote on their favorites from a selection of films that had already been recognized for their artistic and technical merit.

While "Wicked" ultimately emerged as the victor, other films also resonated with audiences and garnered significant support in the Movie Meter voting process. Readers’ other top picks included "A Complete Unknown," "Conclave," "Brutalist," and "The Substance," demonstrating the diversity of tastes and preferences among moviegoers.

The success of the USA TODAY Movie Meter underscores the importance of audience engagement in the film industry. By giving viewers a platform to express their opinions and preferences, initiatives like the Movie Meter help to shape the conversation around cinema and ensure that the voices of the public are heard. "Wicked’s" victory is not just a win for the film itself; it is a win for audience-driven film appreciation and a testament to the power of storytelling to connect with people on a profound and meaningful level. The film’s message of friendship, acceptance, and standing up for what is right continues to resonate with audiences long after the credits roll, solidifying its place as a modern classic.